Senior Brand Manager For Oro Egypt (LAZURDE) - Saudi Arabia

Senior Brand Manage Jobs In Saudi Arabia And Career In Oro Egypt (LAZURDE) Vacancies In Saudi Arabia 2014
Employer    Oro Egypt (LAZURDE)
Job Title     Senior Brand Manager
Vacancy Deadline(mm/dd/yy)    10/14/2014
Languages     English is a must
 Languages     Arabic, Excellent
    English, Excellent
Country     Saudi Arabia
Job Category    Marketing
Job Type    Full Time
Job Level     Managerial
Description     Understanding Industry dynamics & identifying market opportunities — Category and consumer behaviour understanding, triggers and barriers — Understanding of customer and consumer segmentation — Understanding the industry regulations and constraints — Understanding competitor offering and different segments and channels Building The Brand — Acquiring a strong understanding of the brand positioning and branding guidelines — Developing brand advertising campaigns across different channels — Contributing to the digital strategy — Support in identifying market gaps and opportunities — Support in insight mining and development Collections support — Develop and deliver product launch plans and support — Product concept and proposition development — Plan and Execute consumer promotions and activation — Evaluate and use different communication channels and tools to generate traffic to retail stores Brand activity plans — Building advertising and promotion plans for driving sales (ATL & BTL) — Developing advertising campaigns and designs to promote products and services — Executing and monitoring of activity plans and communication — Customizing material and activities for wholesale — Developing loyalty and retention programs Brand strategy — Contributing to and executing the brand strategy — Setting activity plans to deliver on the brand strategy Effective communication — Manage the daily relationship and interaction with agencies — Inspire the creative team on briefs and projects — Issue communication briefs and evaluate creative responses, designs and deliverables Marketing support spend — Plan the annual marketing spend — Monitor and manage spending — Ensure delivery of services and products
Qualifications    University Degree in Business Administration or Marketing • A strong understanding of marketing concepts and execution • Strong analytical skills with the ability to identify correlations and commonalities • Hands on experience in new consumer promotions and advertising development • Proficient in both Arabic and English language (written & spoken) • Excellent computer skills with capabilities in web search, excel, power point and word • A minimum of 5 years marketing experience • FMCG, Fashion or Retail background preferred
Gender    Male
Car owner     Any
Experience    6 - 9 Years.
Salary (L.E.)    Negotiable
Comments    Job Location: Saudi Arabia - Riyadh City. Interested applicants are kindly requested to send their CVs, quoting the job title in the subject. Only shortlisted applicants will be contacted.
Job Contact Email    hr.egypt@lazurde.com

Popular Posts